Bola Ray unveiled as NDA ambassador

The National Drivers Academy (NDA) has chosen Joy FM’s Drive Time host Mr Nathaniel Anokye-Adise who is also known as Bola Ray in Showbiz cycles as its road safety ambassador.
The outdooring is expected to help push the  academy’s efforts aimed at reducing the current rising road accidents in the country.
The agreement, according to the Director of the NDA, Mr Frank Asare is not paid for by the academy and expected to run for one year after which the NDA would be at will  to ask for an extension.
Mr Asare said at the outdooring ceremony in Accra that the agreement, which was signed by the two personalities  the NDA Ambassador is expected to see Bola Ray educating the driving public “on the need to discourage negative road user attitudes such as drink driving, use of mobile phones whiledriving, among others.”
He observed that the iconic nature of Bola Ray “transcends age” and thus hoped that the one year contract with him would enable “Bola Ray avail his rich credentials in show business to promote driver education and training to reduce the risks associated with negative driving habits towards reducing the rising road accident cases in the country.”
Ghana's road safety record has been bloating since the beginning of 2011 after 2010 marked a record hike in the country's road accident figures.
The first quarter of 2011 saw 5,340 road accident cases being reported, out of which 740 persons perished.
“We at the NDA are worried with these rising road accident cases on our roads”, Mr Asare said adding that the sometimes negative emotions of most drivers especially when exhibited against colleague road users were seen as great contributors to these figures.
Speaking at the unveiling ceremony in Accra, the newly unveiled NDA Ambassador said “I am highly elated to be appointed as an Ambassador for driver education and training” and further promised to use his status to encourage  and promote responsible driving on our roads.
According to Bola Ray, road accident issues “are very dear to my heart” and thus adding that his choice as an NDA ambassador would further enable him put up his best in curbing the present rising figures being recorded.
He mentioned  that his outfit would soon “be hitting entire nation with the ‘bus terminal storm’ to engage road users on some of the petty things that are often ignored yet causes accidents.
“We must all realise that driver education is key in our efforts to reduce road accidents and in so doing, we would have been preserving the investments in our vehicles and our human resources as well.”
Bola Ray further called on corporate institutions nation-wide to join the NDA and other road safety institutions in championing the course for an accident-free society.